Oprah Winfrey exemplifies all leadership capacities. She acts with a moral purpose by getting information out to the public and challenging them to use this information. In 2000, Oprah's Angel Network began presenting a $100,000 "Use Your Life Award" to people who are using their lives to improve the lives of others (Academy of Achievement, 2006). Oprah challenges people to improve their current situations and pass it on. Through these challenges, we can see her respect for understanding change.
As a television talk show host, Oprah presents knowledge building and sharing by developing relationships with her audience. The one-time local Chicago newswoman has developed a career and television show that influences and inspires millions of people around the world (Tennant, 2006). Oprah displays coherence making when she provides her audience with information and expects them to “Live their Best Life”. Recently, everything she presents on the show has become a way to improve one’s current situation in life. Experts in different fields also help to send a message of change to the audience.
By presenting topics about health, spirituality and change, Oprah displays her reculturing ability. Each episode is not geared to restructure society, but to possibly change the way we currently do things. Presenting new information and validating it by experts, this information can have a strong impact on the audience and eventually society. Not everyone may agree with the information she presents, but Oprah uses her role in the media to stimulate a new way of thinking. Without people who challenge our current views, we might never change.
References:
Academy of Achievement. (2006, May 5). America’s best beloved friend. Retrieved February 13, 2009, from http://www.achievement.org/autodoc/page/win0bio-1.
Tennant, T. (2006). Overview: The Oprah Winfrey show. Retrieved February 14, 2009, from http://talkshows.about.com/od/oprahwinfrey/gr/OprahShow.htm.